Digital Services

Digital delivery of magazines offers opportunities to provide additional value to both readers and advertisers that just cannot be provided in print. In fact, in order to compete for attention on the internet and attract an on-line following, it is essential to provide content and services which go beyond print.

Online services become resources of value to both readers and advertisers, for example, through searchable directories of advertisers and products, searchable archives of past issues and articles, on-line classified ads etc. Consumers of digital content are increasingly mobile and use devices which are location-aware and geographic searches can provide another valuable resource to the user.

Much of the information required to create valuable on-line services already exists in the print business.

Park Networks will help you to make the most of the unrealized potential of your existing information and new information that can be derived from new digital services.

Online digital services also provide the opportunities to acquire market intelligence and understanding by tracking user preference and habits by analysis of user interaction with the online services.

Last Updated (Tuesday, 05 October 2010 17:59)